Outset

Outset is an AI-moderated research platform designed to help teams get fast, high-quality customer insights at scale. Instead of scheduling and moderating dozens of live interviews, you can upload a discussion guide, recruit participants, and let Outset’s AI interviewer run the sessions across video, voice, or text. The system then turns raw conversations into structured outputs—clear summaries, key themes, and highlight reels—so researchers and product teams can move from “what did people say?” to “what should we do next?” in far less time.

Built by Parnassus Labs, Inc., Outset focuses on making AI-powered research practical for everyday workflows. You can customize the interviewer persona to match your brand and research context, run advanced unmoderated studies, and choose flexible recruiting options—either bring your own panel or source participants through Outset. The goal is to maintain the depth of qualitative research while removing common bottlenecks like coordination, moderation time, and slow synthesis.

Outset is especially useful when you need to explore customer motivations, test concepts quickly, validate messaging, or understand usability issues—without sacrificing rigor. By combining AI-led interviewing with rapid synthesis, it helps teams iterate faster, align stakeholders around evidence, and continuously improve products and experiences based on real customer input.